Sunday, March 2, 2008

Sprint Simply Everything

Well Sprint has done it! They have decided to step up and offer a $99.99 rate plan called Simply Everything, and it is just that. Sprint Simply Everything gives you not only unlimited domestic cellular minutes, it also offers free text messages, free SMS messages, unlimted data usage, and access to Sprint's comprehensive premium features including Sprint TV, Sprint Mobile Radio, Sprint E-mail, BIS Blackberry Services, and the list goes on and on.

I have personally been waiting for something like this because, in the interest of full disclosure, I happen to work for a Sprint dealer. When they announced this plan, I was very impressed and relieved. Sprint has been hemmoraging subscribers for months and it is about time Sprint steps up and offers an unlimited cellular plan like the Simply Everything that can complete with the other major carriers like Verizon, AT&T, and T-Mobile.

I am a person who finds it very difficult to sell a product that I don't believe in and up until recently, Sprint has not been able to stay competitive in my local market. Ever since the merger with Nextel, Sprint has been trying to define itself and in the process have changed their focus several times over the last couple years.

Sprint, with its new Simply Everything plan and a new CEO in Dan Hesse, may have finally gotten a much needed advantage that will help turn the company back in the right direction.

I guess I better get out there and sell the Sprint Simply Everything plan to every person I meet.

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